Children Helping Children

We are wrapping up our fall workplace campaign. After visiting hundreds of businesses and organizations across Northwest Arkansas to share our mission and work, we are so thankful to those who chose to give, advocate, and/or volunteer to help make a difference in our community. Donors’ support will help us partner with others to build a pathway out of poverty for local children in need, and 99% of all funds raised will stay in Northwest Arkansas.

In light of our new primary focus on helping children living in poverty, this year the contributions from local schools were especially touching. Led by educators and administrators, children enrolled in the Northwest Arkansas school districts stepped up to help their classmates in need through penny wars, jeans days, trike races, and so much more. Their efforts often surprised prior years’ campaign totals – showing us that children helping children can be so impactful.

Springdale Public Schools’ campaign totals grew by approximately $3,000, reaching a total of $32,326.35 raised.

“I am very proud to note that the Springdale School District reported a significant increase in donations this year! This is a reflection of the support the United Way of Northwest Arkansas has provided to many, many children in our school district. Our children have received school supplies through Fill the Bus, household resources through the Gift-in-Kind Warehouse, and social service support from  agencies that are partners with the United Way of Northwest Arkansas. Heartfelt thanks to all our teachers and administrative staff who so generously supported the United Way Campaign so that our children can continue to receive much needed resources!” – Marsha Jones, former Associate Superintendent, Springdale Public Schools

Tennie Russell Primary School, a part of the Bentonville school district, held penny wars and a trike race in which children cheered their teachers on as they raced around their school’s track on tiny tricycles. All of the funds raised from these two events went to United Way NWA.


“I am very proud of the role that Bentonville schools plays in the United Way Campaign.  The money raised by students and staff demonstrates an awareness that there are others in our community who are in great need. I know that our school family is committed to impacting our overall community and making Northwest Arkansas a better place to live.” – Mike Poore, Superintendent, Bentonville Public Schools


In Rogers, the Rogers Heritage High School held a dodgeball tournament as a way to raise money for United Way NWA, and the kids who played had a blast. These school districts, along with every district in NWA, rallied their students to support the cause as much as their teachers, staff, and administrators do.


Rogers Heritage HS Dodgeball 1

Those interested in running a campaign, or learning more about how to help build a pathway out of poverty for children in Northwest Arkansas can contact Ashley Wardlow.